[tor-bugs] #18516 [Tor Sysadmin Team]: Avoiding Black Hat SEO

["Tor Bug Tracker & Wiki" <blackhole@xxxxxxxxxxxxxx>]

#18516: Avoiding Black Hat SEO
-------------------------+-------------------------------------------------
     Reporter:           |      Owner:  tpa
  FloreneWills6          |     Status:  new
         Type:  project  |  Milestone:  Tor: 0.2.4.x-final
     Priority:  Very     |    Version:  Tor: 0.2.4.9-alpha
  High                   |   Keywords:  serp rank tracker PPC campaign seo
    Component:  Tor      |  service
  Sysadmin Team          |  Parent ID:
     Severity:           |   Reviewer:
  Critical               |
Actual Points:           |
       Points:           |
      Sponsor:           |
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 Search Engine Optimization is the newest buzz phrase online. That is new
 means for businesses attract more consumers to buy their products and to
 win their contest above.

 Seo is the procedure through which businesses get their site to rank
 higher on search engine pages. The larger their position, the more likely
 people will click on their link and purchase something.

 Like many other things, Search Engine Optimization may be used in a great
 manner and also a bad manner.

 They'll get penalized for this if black hat Search Engine Optimization is
 practiced by a company. Search engine spiders can tell the difference plus
 they'll report it.

 A company who practices black hat SEO spam or will items Meta tags. This
 will not do anything to enhance your rankings and it will just get you
 marked as a black hat practitioner.

 It's now an accepted procedure that does nothing, although spamming or
 stuffing Meta tags used to be utilized in early days of the web to boost
 rankings. This is when a firm lists a whole lot of phrases or key words .

 A white hat company will have a simple two sentence description of the
 webpage. All these are legal Meta tags that will not get you
 [https://soundcloud.com/search/sounds?q=penalized&filter.license=to_modify_commercially
 penalized] for black hat SEO.

 A black hat SEO company will also apply the usage of hidden content. You
 can find various means to hide content and not one of them are considered
 to be white hat SEO practices.

 A couple example of content that is concealed can comprise white text on a
 background or employing an entire lot of words that are key in opinions of
 the HTML. White hat Search Engine Optimization companies on the other hand
 will use quality content.

 Quality content is centered on strong, related key words and keyword
 phrases.  Should you loved this information and you would want to receive
 more details with regards to [https://teespring.com/neworleansseo search
 engine rank] generously visit our own webpage. These key words will be
 then picked up by the search engine without penalizing your for black hat
 Search Engine Optimization.

 Links are another significant element of Search Engine Optimization. Black
 hat professionals will do what is called Link Farming.

 Link farming is when you exchange links with other websites to be able to
 improve your standing. Search engines like google analyze the number of
 links coming into your site as it's likely to be an index of how popular
 your site is.

 Through link farming, you are trying to deceive the search engine into
 thinking your site is more popular than it is. Nonetheless, this will be
 picked up on by them.

 That is simply encouraging others to link through quality content to your
 own site. The amount of inbound links really are a quality indicator of
 how popular your company is.

 Inbound links are supported through websites quality sites, along with
 other services.  [https://teespring.com/expertseoservice seo service] All
 these are really what the search engines need to find out.

 Black hat specialists might additionally create Doorway pages.

 These pages were created with the sole intent to spam the search engines
 with particular phrases.

 Folks afterward seek a phrase, find the door page, and are taken to the
 main page. Most search engines recognize these pages for what they are and
 penalize anyone who dares to use them.

 White hat specialists will include the key words and phrases into Search
 Engine Optimization-friendly headings. These keywords are then legally
 used and repeated in this manner that the keywords are picked up by the
 search engines, but the practitioners are not penalized for this.

 In case your web site has become penalized by Google or another search
 engine you will have to discover what you've done wrong. There are several
 things that could signal that Google has penalized you.

 The first is experiencing a surprising Google referral traffic drop. When
 they guess you're practicing black hat SEO, you will drop in their
 positions.

 You are able to check this by searching for your domain name by name. It
 is probably that you simply have been penalized if your domain isn't
 number one when you hunt.

 You may want to do a little research to discover everything you can do in
 order to rectify your standing in Google, after you've repaired what
 you've got done wrong, along with other search engine's rankings. White
 hat Search Engine Optimization is the very best way to go.

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Ticket URL: <https://trac.torproject.org/projects/tor/ticket/18516>
Tor Bug Tracker & Wiki <https://trac.torproject.org/>
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