Hello Tor,
In September, comms:
- continued to support Sarah with the EOY fundraising campaign,
and we are now finalizing some final pieces before the launch
- worked with several teams to write copy for and promote the
TBA alpha launch
- started working with The Berkeley Group on a brand perception
study, the results of which could help us shape our future
messaging
- started collecting stories on how using Tor has helped people
to include in upcoming campaigns and materials
- promoted events including the Open Hack Days, Toronto Public
Library Digital Privacy Expo, and others
- planned for 2019 campaigns
September comms in links and stats:
New blog posts
https://blog.torproject.org/how-has-tor-helped-you-we-need-your-stories
https://blog.torproject.org/new-alpha-release-tor-browser-android
https://blog.torproject.org/hack-us-mexico-city-hackea-con-tor-en-mexico
Twitter
avg 3 tweets/day
New followers: 3,829
Top tweets:
https://twitter.com/torproject/status/1043210153384919046
https://twitter.com/torproject/status/1037397236257366017
https://twitter.com/torproject/status/1042805068507086850
Facebook
at least 1 post/weekday
New followers: 233
Mastodon
at least 1 post/week
New followers: 420
Instagram
at least 1 post/month
New followers: 42
LinkedIn
at least 1 post/week
New followers: 55
Newsletter
1/month
https://newsletter.torproject.org/archive/2018-09-27-tor-browser-android-we-are-hiring-share-tor-story-open-days/
Thanks to anto and hiro for the fresh look of
newsletter.torproject.org!
Notable press
https://techcrunch.com/2018/09/07/tor-project-launches-official-mobile-browser-for-android/
https://www.lifehacker.com.au/2018/09/what-is-the-tor-browser/
https://www.popsci.com/alternative-phone-browsers
-comms
--
Stephanie A. Whited
Communications Director
The Tor Project
IRC: stephw
PGP Key ID:
39A876AD