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Re: Something to think about





Doug Loss wrote:

> This message was posted to the Independence mailing list yesterday.  It's
> fairly long, but I think there's a lot of meat here for us to think about.

My thoughts to summarize the paper:

1    Make the medicine STRONG and add enough sugar to make it desirable.

2    Make the medicine in a form the people are accustomed to and they won't recognize it as medicine.

3    Give the medicine a taste and texture the people like, and they will buy it.

4    Make each kind of medicine like the one they like, and they will keep buying it.

5    Make it fast before someone else does.

Comments??

Bill

These thoughts  will